Kevin Wade

Sr. Director and Product Marketing Team Leader, Ciena Blue Planet

Kevin Wade

Sr. Director and Product Marketing Team Leader, Ciena Blue Planet

Kevin Wade is Senior Director of Product Marketing within Ciena’s Blue Planet division. In this role, Kevin is responsible for leading the Blue Planet portfolio marketing team, as well as for driving the creation of programs to drive market awareness and market share for Ciena’s Blue Planet software suite.

Kevin has more than 20 years of experience with successful start-ups and public companies in the networking industry, targeting both the service provider and enterprise markets.

Kevin joined Ciena through the Cyan acquisition, where he was responsible for the company’s product marketing and field marketing activities.

Before joining Cyan in 2012, Kevin was Sr. Director of Product Marketing with Force10/Turin (now Dell Force10) and also held product marketing positions with Ascend (now Alcatel-Lucent) and Cabletron (now Extreme Networks).

An accomplished technology marketer, Kevin has presented at leading industry conferences including Supercomm, Comptel, and Cable-Tech Expo, and has published articles in trade magazines such as Data Center Knowledge and Lightwave. Kevin earned his Bachelor’s degree in Finance from Northern Arizona University in 1993

Insights from Kevin Wade

Articles

The proof is in the PoC: How Blue Planet powered Capgemini's 5G network slicing proof of concept

Network slicing is the final step of the 5G journey for many Communications Service Providers (CSPs), letting them monetize their networks with innovative new services and accelerate the return on their significant investments. But operational

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Taking a software-driven approach to sustainability

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SD-WAN Gets (More) Real for Service Providers

The trend toward managed SD-WAN services is good news for service providers. Kevin Wade details recent developments in the SD-WAN market, and how Blue Planet supports some of the industry’s largest SD-WAN services providers.

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Ciena Blue Planet teams with Orange on industry-first vCDN field trial

At the SDN/NFV World Congress, Orange has detailed their industry-first vCDN field trial, collaborating closely with Ciena’s Blue Planet team, and with our Blue Orbit ecosystem partner Akamai.

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A DevOps Primer for Service Providers: 10 Key Technologies You Should Know

Looking to adopt DevOps concepts in your network? Ciena's Kevin Wade has 10 key technologies and tools you need to be familiar with.

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Getting Ahead of the NFV Complexity Curve with Advanced Visualization

One of the concerns of moving to NFV is that the service delivery model can be more complex than traditional hardware-based networks. ETSI's NFV Release 2 specifications aim to address this by introducing a number of advances designed to improve

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Learn How Blue Planet Multi-Domain Service Orchestration Can Help Drive Your Next-Gen OSS Strategy

Ciena's Kevin Wade has a few suggested resources for learning how to integrate MDSO into your next-gen OSS strategy

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MEF16: We have a winner!

Kevin Wade of Ciena's Blue Planet division details the multi-vendor Proof of Concept demo the team conducted with CenturyLink and RAD at MEF16, which was recognized with a MEF Excellence Award.

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SD-WAN: Threat or Opportunity?

Kevin Wade of Ciena's Blue Planet team says SD-WAN in its purest form can be considered a threat to a service provider's traditional business models. But that threat..

Just like how a good song sticks in your head, CORD is hitting all the right notes for network operators looking to re-architect their central offices into data centers.

The future of both Ciena and the networking industry was on display this week at the MEF’s GEN15 in Dallas, Texas.