Driving network evolution to improve customer quality of experience and meet future demand
Competition is encroaching. Digital media, OTT providers, and traditional service providers. All of them are players in the market that Cable MSOs own. Many rely on cable broadband networks to deliver their services. And while their hard-working networks haven’t remained static, Cable MSOs are continually evolving to stay ahead of the competition. Driving innovations in high-speed data, Internet solutions, cloud, and managed service offerings has made Cable MSOs leaders in consumer services and enterprise applications.
Virtualization and fiber deep: A winning combination
It’s an on-demand world. Expectations are high. Exceeding user expectations is critical to long-term success. To maintain their advantage, Cable MSOs are driving fiber deep, pushing the network closer to subscribers. This approach will improve Quality of Experience (QoE), with higher bandwidth capacity, all while reducing operational costs.
Cable networks are the backbone for e-commerce, security, and video for millions of subscribers who rely on them to work, entertain, learn, and shop. By bringing content even closer to consumers and utilizing data center technology, Cable MSOs are able to increase bandwidth, improve service offerings, and drive better margins.
The network is a resource that delivers real-time responsiveness and the ability to scale with demand. Cable MSOs have been investing in innovations that have made their networks more flexible with network DVR, fast forward/rewind, and high-speed services.
Marrying transport and analytics software provides the ability to quickly react and provide a differentiated user experience to customers—whether they’re binge watching or binge shopping. The right mix of bandwidth and orchestration move Cable MSOs from best effort to best-in-class QoE.
Cable is a multi-dimensional industry that maintains a local feel with services and content relevant to the user. Beyond the home, cable follows subscribers with Wi-Fi hot spots in parks, train stations, and places where people want to be connected. For businesses, Cable MSOs provide connectivity that matches their needs. With so much capacity, Cable MSOs are the go-to provider for their high-capacity backbone for mobile operators.
Additionally, by bundling video, Internet, phone, and even mobile services on one bill, the cable industry is well-positioned to deliver the on-demand experience consumers demand. And not to be outdone in the content arena, Cable MSOs are developing their own content for production and distribution, as well as investing in new and unique content.
Cable MSOs need to deliver a next-gen level of experience that meets customer expectations for flexibility, control, and high-quality anytime/anywhere access. Capacity, speed, and virtualization with SDN and NFV are helping drive cable forward.
Cable is continuing to evolve and by driving the fiber deeper, Cable MSOs can further improve performance and at the same time reduce costs. Deep fiber drives the digital signal closer to the subscribers. This increases potential bandwidth to homes, helping cable innovate faster with new services, making it more reliable, and delivering cost efficiencies.
Cable networks are vital to the future of the cloud. It is their combination of network, compute, and storage that creates the best user experience. By offering the right mix of bandwidth and orchestration, Cable MSOs will be able to take their businesses to the next level.
The advent of new OTT video models like SVOD, TVOD, and AVOD are fundamentally changing how networks must scale for the delivery of content and connectivity. Ciena's Wayne Hickey explains.
Are you ready for Generation Z? Born between 1995 and 2012, this generation has their own way of doings things and of consuming content online. Ciena's Wayne Hickey explains these generational differences and how you can modernize your network...
Whether you realize it or not, all connections over the Internet are shared connections. That goes for your residential cable broadband connection, too. Ciena's Wayne Hickey explains how Cable Operators can reduce sharing sizes to increase overall ...
DOCSIS 3.1 has arrived, and it’s a gamechanger. With 10 times the download and upload speeds from its 9-year-old predecessor DOCSIS 3.0, broadband is about to get a whole lot faster. Ciena’s Wayne Hickey details how this will directly impact fiber...
With an increase in demand for high-speed data, IP video, cloud computing, and business services, cable MSO brownfields need to upgrade their cable network. Pushing fiber deeper to the customer reduces the service group size, increases throughput...
5G radios promise billions of videos. But they’re DOA if the transport network can’t manage the load. Learn how you can prepare your transport network now, so that you’re ready for the 5G radio star.
Internet speed is no longer a nice-to-have. It’s a requirement. Along with speed, customers are demanding availability, and the combination can be a challenge for MSOs. At Cable Next-Gen, Alan Breznick, Cable Video Practice Leader for...
Learn how content-driven MSOs can thrive in the anywhere, anytime ultra-high-definition video universe.
Elias Cagiannos, Ciena's Cable MSO Practice Leader, talks to BTR at the SCTE Cable-Tec Expo about the current and future trends driving change in cable networks.
A look at how virtualization and fiber deep will “bring it home” for MSOs in the OTT future
The arrival of 5G will be critical to MNOs across the APAC region, but it’ll be far more than a radio upgrade. 5G will be as reliant on fiber as on the new radio technologies. Read this paper to gain insight into the variations across the...
Carrier Ethernet innovation is moving at an impressive pace. Between the various industry groups and standards bodies, as well as multiple concurrent standards efforts, it’s often hard to keep up. To make sense of it all, our Carrier Ethernet guru...
Subscribe to get the latest on Cable/MSO news.